Island Real Estate Update: Working Hard for Buyers and Sellers

At Carter Signature Properties, we have been sharing the shifting Island Market data — buyers are laser-focused on price and value, and sellers are working to stand out among high inventory. From Surfside Beach to Treasure Island and Bridge Harbor, we’re working harder than ever to bring buyers and sellers together.

What Buyers Are Looking For

Buyers today aren’t just browsing — they’re carefully targeting the homes that represent the best value for their money. In September, nearly all showing activity in Surfside Beach focused on homes priced under $700K. Higher-priced homes? They’re seeing little to no traffic.

What does that mean for buyers? Opportunity. With plenty of inventory across the island, motivated sellers are adjusting prices, creating openings for buyers ready to make a move. Whether you’re looking for a beach retreat under $400K or a bay view home in the $500K–$600K range, there are options waiting — and we’ll help you find them.

What Sellers Need to Know

Sellers, the message is clear: pricing is everything. Overpriced listings are sitting on the market for months — even years — while competitively priced homes are moving into contract. In fact, pending homes in September averaged over a year on the market before finding buyers. That’s valuable insight for anyone thinking about listing this fall.

The good news? When priced right and marketed correctly, homes can still sell quickly. Our team specializes in analyzing showings data, competitive inventory, and buyer behavior to guide you toward the price point that brings offers — not just lookers.

Land and Lot Opportunities

It’s not just homes — the land market is showing similar patterns. There are currently 128 lots for sale across the island, but the activity is concentrated in affordable price ranges. In September, one Treasure Island lot sold under $150K, and three more are pending around $127K. Buyers are showing interest, but value drives the decision.

How Carter Signature Properties Works for You

When you list with Carter Signature Properties, you don’t just get one agent — you get the power of five island agents working together to market your property, attract buyers, and secure offers. For buyers, that means more eyes on the latest opportunities. For sellers, it means maximum exposure for your home or lot.

Bottom Line

Whether you’re buying or selling on the island, success comes down to smart pricing, active marketing, and a trusted team on your side. At Carter Signature Properties, we’re working hard every day to connect buyers with value and help sellers reach their goals.

Ready to explore your options? Contact us today for a customized market analysis or to start your property search.